Money Tim Hortons to move its Canadian head office

16:38  17 april  2018
16:38  17 april  2018 Source:   Toronto Star

Tim Hortons denies franchisee licence renewal

  Tim Hortons denies franchisee licence renewal Tim Hortons denies franchisee licence renewalThe Great White North Franchisee Association board says Mark Kuziora was denied a renewal for one of his two Toronto Tim Hortons outlets as an intimidation tactic.

Fast-food giant Burger King faced anger from both Washington and average Americans Monday, a day after it announced that it was in talks to buy Tim Hortons and relocate its head offices to Canada . The move would create the world’s third-largest fast-food retailer

Still, Tim Hortons didn’t immediately say no, either. Over the next six months, the Canadian company would repeatedly hold out for more money and greater The move set off a firestorm of controversy in the U.S., where Burger King was accused of moving its head office to Canada to take advantage of

Tim Hortons will occupy about 65,000 sq. ft. on the third floor and fourth floors of the 36-storey Exchange building at King and York Sts.in Toronto.© Eduardo Lima Tim Hortons will occupy about 65,000 sq. ft. on the third floor and fourth floors of the 36-storey Exchange building at King and York Sts.in Toronto.

Tim Hortons is moving its Canadian headquarters to downtown Toronto’s Exchange Tower after more than 50 years in Oakville.

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Tim Hortons has offered voluntary buyouts to a portion of its Canadian corporate staff of more than 2,000 employees, CBC News has learned. The Tim Hortons spokeswoman portrayed the buyouts as part of a move to streamline the company's operations. "They're focusing on the head office

How do I claim it? Visit your local Tim Hortons restaurant during its normal operating hours, and present your original winning RIM TAB including the You are also welcome to provide feedback and obtain further information directly from our Guest Services Department at our Oakville Head Office .

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The change that will affect all 400 head office employees is expected to take place by the end of the year and is part of a corporate modernization plan, said president Alex Macedo on Monday.

“We want to make sure our company, our brand, remains very contemporary. We want to be a more innovative company so that we can continue to fuel the growth not only for the brand, but for our restaurant owners,” he said on Monday.

Calling the move, “a very significant investment,” Macedo said the company expects the downtown location will help “provide better marketing plans, launch more appetizing products and make sure we get more guests into the restaurants.”

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Tim Hortons operators fear chain is losing its Canadian culture. Some franchisees have accused RBI’s head office of penny pinching, driving up their expenses and overall mismanagement — allegations the company has denied.

In May, 2015, Tim Hortons abruptly closed its Dublin, Ohio-based U.S. head office without revealing how many jobs Late in January, Tim 's announced it was moving into Mexico, its first foray into Latin America. Burger King also agreed that the board of the Tim Hortons brand would be 50% Canadian .

Tim’s will occupy about 65,000 sq. ft. on the third floor and fourth floors of the 36-storey Exchange building at King and York Sts.

The company has been headquartered in Oakville since it opened its first restaurant in 1964 and it will retain “a significant presence” there with its Tim’s University training centre for franchisees and managers, said Macedo. But the fate of its existing building, near Dorval Dr. and the QEW — a former warehouse that was adapted to an open concept office — has not yet been determined.

About half of the head office staff live in the Oakville area, the other half commute there from Toronto. The new location is convenient to GO Transit and the TTC and is connected to Toronto’s underground PATH. Macedo said Tim Hortons employees will be fully supported in the move and the company’s innovation efforts.

“We’re going to take advantage of everything Toronto has to offer to make sure our employees are happy about the move. We’re going to train them in innovation, we’re going to train them in culinary, we’re going to train them in everything that’s very easily available in Toronto that perhaps they can’t find in Oakville,” he said.

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RBI’s shares have almost doubled in value since its inception in 2014 when Burger King merged with Tim Horton ’s and landed its head office in Oakville, where Tim Horton ’s used to be. They both started as Canadian , moved to the U.S. for a while before — well, we all know the rest of the sad story.

“As part of Restaurant Brands International, Tim Hortons will remain an independent, iconic Canadian brand, but with significant When first unveiled, Burger King was criticized in the U.S. for its plan to move its head office to Canada , thus taking advantage of Canada ’s lower corporate tax rate.

“Ultimately, I think everyone will understand that the main reason that we’re going out there is to understand what our guests want so we can provide for them as quickly as possible,” said Macedo.

Last month, Tim Hortons announced it was renovating its stores with lighter, “natural looking” exteriors and upgraded interiors with open concept seating and photo walls that feature its coffee sourcing and blending.

Macedo was appointed to head up the brand last December after earning a reputation for rescuing strained franchisee relations at Burger King, another brand owned by Tim’s parent company, Restaurant Brands International (RBI).

Some Tim Hortons’ store owners — those belonging to a group called the Great White North Franchise Association — have lately complained that RBI, part of Brazilian parent 3G Capital, is mismanaging the business by downloading costs onto franchisees and introducing cost-cutting measures that lower the restaurant standards.

Macedo said he has no update on an announcement last week by the federal government that it would investigate franchisee concerns that RBI had fallen short of its commitments under the Investment Canada Act in 2014.

About 1,800 of Tim Hortons 4,000 Canadian stores are located in Ontario.

Related video: Business Report: Feds looking into parent company of Tim Hortons [Provided by Cityline]


Ottawa probing Tim Hortons for potentially violating terms of 2014 takeover .
The government's response is in regards to a list of grievances outlined in a letter from the Great White North Franchise Association, which represents about half of Canadian Tims franchisees. In the letter, the attorneys cite numerous commitments that Brazilian firm 3G Capital, which owns RBI, made to the federal government when it acquired Tim Hortons in 2014, including maintaining franchisee relationships, the rent and royalty structure for five years and existing employment levels at Tims franchises across Canada.

Source: http://ca.pressfrom.com/news/money/-71040-tim-hortons-to-move-its-canadian-head-office/

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