Offbeat Spoof Ad For Used Car Goes Viral

05:26  06 november  2017
05:26  06 november  2017 Source:   International Business Times

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A California filmmaker has created a hilarious spoof car commercial to help his girlfriend sell her used Honda Accord. The video has since gone viral , prompting a number of people to bid on the car on eBay.

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a blue sign in front of a building © Provided by IBT US A California filmmaker has created a hilarious spoof car commercial to help his girlfriend sell her used Honda Accord. The video has since gone viral, prompting a number of people to bid on the car on eBay.

29-year-old Max Lanman a writer and director based in Los Angeles had previously made advertisements for a number of high-profile brands including Häagen-Dazs and Microsoft.

When his girlfriend Carrie Hollenbeck told Lanman she wanted to sell her old car, he decided to put his experience and creativity to use and produce a fantastic spoof ad. The ad which was posted on YouTube on Nov. 2 and has garnered over 2 million views since, features drone footage and shots of the California coastline and not to mention a cat in the car’s backseat.

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But the Accord in question is a used 1996 model owned by Mr Lanman's girlfriend, with 141,095 miles on the clock and a 9 (£380) price tag. It was an "absolutely insane" experience watching the spoof ad go viral , Mr Lanman said.

But the Accord in question is a used 1996 model owned by Mr Lanman's girlfriend, with 141,095 miles on the clock and a 9 (£380) price tag. It was an "absolutely insane" experience watching the spoof ad go viral , Mr Lanman said.

The video begins with the words: "My girlfriend needs to sell her car. To help her. I made this commercial."

The narrator then begins to tell the story as an actress drives the car: "You, you're different. That's what makes you one of a kind." A few parody shots show the old car’s features including the sound system and the narrator seemingly speaks to the woman driving the car, saying: "You don't care about money; you have everything you ever wanted. You don't do it for appearances; you do it because it works."

The ad ends with the tongue-in-cheek tagline: "Luxury is a state of mind."

The car featured in the ad is a used 1996 model with 141,095 miles on the odometer and a $499 price tag. However, bids on eBay currently stand at $100,000 after the commercial went viral.

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Speaking to the BBC, the creator of the ad, Lanman said: "The inspiration to make the ad came while my girlfriend Carrie and I were driving up the coast on Highway 1, heading to Big Sur to go camping."

"It dawned on me that it would be really funny to film a car commercial for a really crappy car against such a gorgeous backdrop," he added.

Lanman also stated it was "absolutely insane" to see the spoof ad go viral.

"It is surreal to think that something that I made with my friends, that two days ago sat on my computer, is now being watched around the world. Thank God for the internet."

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Source: http://ca.pressfrom.com/news/offbeat/-52624-spoof-ad-for-used-car-goes-viral/

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